His marketing worked. That's the problem.
Dave runs a 3-truck plumbing operation in Phoenix. Good reviews. Wrapped trucks. Google Ads running. Yelp. Angi. HomeAdvisor. His number is EVERYWHERE.
That's great for business. Terrible for his sanity.
Dave gets 100+ calls a day. On a busy Tuesday, he counted 137.
How many were actual customers? Eleven.
The rest? Home warranty companies. SEO agencies. "Google verification" scams. Duct cleaning. Solar panels. Extended auto warranties for a truck he sold in 2019.
Real calls Dave got last Tuesday. We can't make this up.
"Hi, we're calling about your Google Business listing..."
Called 4x this week. Dave's listing is fine.
"Your vehicle's extended warranty is about to expire..."
Hasn't owned that truck since 2019.
"We can get you to page 1 of Google..."
He's already on page 1. They didn't check.
"Are you interested in solar panels for your business?"
He rents his shop. Landlord said no in 2021.
"This is a courtesy call about your home warranty..."
He's a plumber. He IS the warranty.
"We have a pre-approved business loan for..."
3x/day. Different number each time. Impressive, really.
126 spam calls. Filtered. Gone. Dave never heard them.
11 real customers. Every one answered. Every one booked.
Dave added $11,200/month. He also sleeps now.
Four steps. Zero headaches.
The math behind every contractor's phone nightmare.
Takes 10 minutes to set up. Keep your same number. Cancel anytime.